These custom barcodes were created by the company D-Barcode for Japanese clientele. “They’ve even begun selling their wares to anyone who wants to license them, starting at $1,500 for the design, and $200 a year for licensing. A custom or exclusive use code will run upwards of $4,000–but given that companies spend millions on designing a single package, why don’t we see more detailed thinking like this? Middle managers spend weeks arguing about kerning–it’d be better if they spent more time rethinking every inch of such highly prized real estate.” Via FastCompany
Monthly Archives: April 2012
Kendrick Lamar releases his first single for his debut album “Good Kid in a Mad City.” Since getting endorsed by Dr. Dre, Kendrick Lamar has blasted on the scene. The single features Dre and gives us a clue as to what the highly anticipated album will sound like. Enjoy the single above, it will be available on iTunes later today.